Friday, 6 December 2013

Google Toolbar PageRank Lives On With The First Update In Over 10 Months



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Google Expands In-Depth Articles



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3 Must-Dos For Landing Page Testing



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Search In Pics: Google LEGO Menorahs, Penguins On Google Maps, Penn & Teller Through Google Glass



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Bing Brings Enhanced Mapping To Windows 8.1



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Google Officially Testing Images In Web Search Results Snippets



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Google Busts Yet Another Link Network: Anglo Rank



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SearchCap: The Day In Search, December 6, 2013



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Google News Reader Is Updated For Android & iOS, With Customized Settings & Added Desktop Features



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Daily Search Forum Recap: December 6, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Video Recap of Weekly Search Buzz :: December 6, 2013
I start off this recap by apologizing for my horrible voice, I do sound worse than I feel. Google updated the toolbar PageRank values...Google Shocks Webmasters By Updating Toolbar PageRank Before Year End
Early this morning, Google pushed out a Google Toolbar PageRank update. This update shocked webmasters because no one expected it, at least not in 2013. As you may remember, the last Toolbar...Google Now Searches Within Android App Content
About a month ago, we reported that Google enabled developers to feed content within apps to them via a protocol named App Indexing.Well the fruits of that labor is not a reality...Google In-Depth Articles Adds Links To More In-Depth Articles
Google's in-depth articles just got an update. Google announced it on Google

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Yandex To Stop Counting Links As A Ranking Factor For Commercial Queries In Moscow



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Google Now Searches Within Android App Content

About a month ago, we reported that Google enabled developers to feed content within apps to them via a protocol named App Indexing.

Well the fruits of that labor is not a reality, at least for some developers. Some Android apps that have participated in the App Indexing now may show up for searches done on Android phones.

What I mean is that if you search for something on the Google search app or on the Android browsers and if you have an app that matches the query and it has content that matches, it may show the app in the search results with an open button. When you click that button, it will open the app and take you directly to the content in the app.

Here is an animated GIF of it in action from Google:



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How To Avoid A SEO Moderation Glitch

If you build too many links with the same exact match anchor text, you are going to fall to the Penguin filter algorithm. If you add too many optimized keywords to a page, and build too many spammy internal links, you are likely to get hit with the Panda filter algorithm. If you add to many ads above the fold, you are likely to get hit with the Page Layout...

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2014 SEO Playbook: On-Page Factors



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How Online Retailers Can Leverage Unique Identifiers & Structured Data



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Bing Revamps Android App To Match iPhone Features



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Google Ad Rank Study: How The New Formula Is Impacting AdWords Performance



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WhitePages Report Highlights Sad Side Of Season With Spike In Dating & Pet Searches During Holidays



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Don’t Miss Out On Learning From The Pros – Attend An SMX West Workshop!



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Google Search App Now Answers Your Questions In French, German Or Japanese



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See The Top 10 Most Searched Ad Campaigns On Bing For 2013



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The Test Begins: Do Google Shopping & Other Shopping Search Engines Give You The Best Deals?



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SearchCap: The Day In Search, December 5, 2013



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Daily Search Forum Recap: December 5, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

December 2013 Google Webmaster Report
It was a pretty busy month for Google over the last 30 days or so. We had a few ranking changes going on at Google. All of them were unconfirmed by Google.We also had...Google's Matt Cutts: We Don't Like Content Stitching
Google's Matt Cutts posted a video yesterday explaining that "stitching content" is a bad idea. In short, stitching content is when you take snippets from various articles across the web and place it on a single page...Sorry Edmunds & Yahoo Autos: Google Added Cars To Knowledge Graph
Google announced yesterday on Google

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Wednesday, 4 December 2013

4 Tips For Helping Your Site Dominate Google Hummingbird



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Last Minute Web Site Conversions Checks Ecommerce Design

If you own an Ecommerce website, here are some conversions design recommendations for improving user experience for holiday shoppers. Put on a New Hat Every Christmas morning when my husband, pile of kids and their significant others, pets and any family who comes by gathers together, I hand out Santa Claus hats to put on our heads. Why? A few years ago, when I bought the red and white comfy...

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Google Adds Cars To Knowledge Graph



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SPONSOR MESSAGE: Buyers’s Guide – Enterprise SEO Tools



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Google Search Now Discovers Content Within Android Apps



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Consumer Watchdog Says Google Shopping Costs Consumers, Complains To FTC



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SearchCap: The Day In Search, December 4, 2013



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US Mobile Search Revs To Hit Nearly $4 Billion This Year



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Daily Search Forum Recap: December 4, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Trends Now Understands Topics, Entities & More
Yesterday, Google announced a new improved Google Trends - one that is better at comparing apples to apples versus apples to oranges...Google: ccTLD & Wildcard Subdomain Strategies Won't Give You An "Unnatural Advantage"
Google's John Mueller responded to a detailed technical question regarding ccTLDs, wildcard subdomains and the likelihood of it being seen as doorway pages in a Stack Exchange thread...Smartphone Crawl Errors Added To Google Webmaster Tools
Google announced last night a new feature within Google Webmaster Tools specific for tracking crawl errors on smartphones.There is now a new filter within the crawl errors section of Google Webmaster Tools for Smartphone errors...Google's Search Algorithm Is Not Dictated By Their Patents
Every now and then I see a thread in the discussion forums come up talking about a patent being awarded to Google. The most recent is a thread at Black Hat World where the SEO tells webmasters to keep their heads up in preparation for something big...Google Maps Brings Share & Embed Feature To New Version
Google has announced on Google

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Internet Marketing Ninja’s Sales Superstar(s) Wanted – Earn $50K to $150K+

It’s not often that the Chairman Ninja (that’s me and yes I’m referring to myself in the 3rd person) takes to the company blog to promote a job opening. However, building out a team of outbound sales Ninja’s is one of my top priorities for 2014. With our incredible growth story and industry leading market position (As our CEO Jim Boykin puts it – “We are #1. Nobody else is...

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Google’s Matt Cutts: Stitching Content Makes For Bad Quality Content



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Bing & Google Launch Rival Santa Trackers; Still No Comment From Santa’s Camp On Which Site Mrs. Claus Will Use



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Life of an SEO: Before, After & Beyond Penguin 2.1 [Infographic]



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3 Absolutely Gold Greasemonkey Scripts for Searching Google

I search Google all the time; that’s my profession and my hobby. For me it’s easier to use Google to find an article I wrote back in 2010 on something-I-don’t-remember-exactly than to find a pen on my desk (yes, my desk is usually a mess; I say it proves that I am creative) I am not searching as a regular user, I suppose. Years of searching have made me a...

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WSJ Report: Apple Buys Topsy, A Leading Twitter Search & Analytics Company



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Yahoo’s Year In Review Includes Top Searches For 2013 & First Ever Posting Of Top Tumblr Trends



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SEO Changed Forever In 2013. How To Adjust And Thrive In 2014



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New Google Maps Adds More Search Results To Info Window



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New Google Trends Topic Reports Designed To Deliver More Accurate Results



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Google Shopping Outpaces Amazon Same-Seller Sales On Cyber Monday, Black Friday



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SearchCap: The Day In Search, December 3, 2013



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Meet Bing Ads Express: The Auto-Pilot PPC Solution For Small Businesses



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When Should You Overhaul Your PPC Account Structure?



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Google Webmaster Tools Adds Smartphone Specific Crawl Errors



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Google Trends Now Understands Topics, Entities & More

Yesterday, Google announced a new improved Google Trends - one that is better at comparing apples to apples versus apples to oranges.

What do I mean by that? Well, when you want to compare who is more popular, such as Danny Sullivan and Barry Schwartz in the search industry - you weren't able to. There is a very popular Danny Sullivan race car driver and a very well-known Barry Schwartz professor in psychology that skew the results.

Google Trends now asks you which one you mean. Here is an example, you can see Danny Sullivan shows "Editor" below his name and when I start typing Barry Schwartz, it asks if I want to use the general search term of compare it to the psychologist. Unfortunately, I am not even popular enough to show up myself as a suggestion. :)



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Fiverr promote Your Fiverr Gig To get You More Sales - fiverr

promote Your Fiverr Gig To get You More Sales - fiverr


If you are using Fiverr to promote your services through Fiverr Gigs and are struggling to get any sales then have a look at the service that we are offering which is Fiverr Online Marketing.

Our Fiverr Promotion service is a new service that we have put together to help people to gain more traffic to their Fiverr Gigs and generate sales.

We are Online Marketing experts who also run a number of magazines as well as a Public Relations department and a Online Marketing department and now we want to help you by offering to promote your Fiverr Gig with long lasting results.

If you have been asking yourself how do I Promote MY Fiverr Gig and would like to receive a real service then follow the link and check out our Fiverr Gig and watch your traffic increase.

Give our Fiverr Gig Promotion a try and see the difference it will make. Follow the link here for more details. http://fiverr.com/in2town/promote-your-fiverr-gig-to-get-you-more-sales   

Tuesday, 26 November 2013

Google Trusted Stores Now Integrates With AdWords, Shows StellaService Ratings In US



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Google’s Matt Cutts: We Dropped The 100 Links Per Page Guideline But We May Take Action If It Is Too Spammy



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5 Trusted Accounts Every Local SEO Should Have



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SearchCap: The Day In Search, November 25, 2013



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Daily Search Forum Recap: November 23, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

M-Dot Domains Need To Be Verified Separately In Google Webmaster Tools
In Google Webmaster Help there is a straight forward question and answer about how to handle M-dot (i.e. m.domain.com sites in Google Webmaster Tools.In short, an M-dot is a separate site and should be verified separately in Google Webmaster Tools...Google To Shabbat Observer Webmasters: GoogleBot Is Jewish Also...
There is this fundamental truth when it comes to GoogleBot, treat it like you would all your other users. So when someone created a new WordPress plugin named WP-Shabbat, he got into some trouble.The WordPress plugin shuts down the web site to users when Shabbat starts...Google Search Suggests "Gay Should Die": Google Policy Team?
If you go to Google and enter into the search box

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Monday, 25 November 2013

How to Make the Most of Visual Tweets

In October, right before going public, Twitter got more visual: They started showing images and Vines in public timeline. Whether it was done to catch up with more visual social media networks (like Facebook and Google Plus) or in an effort to get more out of ads in the future, marketers can definitely learn to use that to their advantage. The “why-care” goes first: Despite the assumptions that visual tweets...

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6 Ways Google Webmaster Tools Can Improve Your SEO Strategy



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White Ribbon On Google’s Homepage Helps Raise Awareness For UN’s Campaign To End Violence Against Women



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Covario Named 2013 Search Agency Of The Year By OMMA Third Year In A Row



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M-Dot Domains Need To Be Verified Separately In Google Webmaster Tools

In Google Webmaster Help there is a straight forward question and answer about how to handle M-dot (i.e. m.domain.com sites in Google Webmaster Tools.

In short, an M-dot is a separate site and should be verified separately in Google Webmaster Tools.

Zineb, a Google Webmaster support representative answered each question:

(Q) Having verified domain ie.http://www.domain.com in GWT do I need to separately verify it's mobile version ie. m.domain.com? If so which method is the best for mobile?

(A) Yes. You need to verify both URLs in Webmaster Tools. Regarding verification methods, it depends on what you prefer :)

Furthermore, she answered the question on a separate mobile domain.

(Q) Also if the mobile website will have different URL ie. m.domainmobile.com how will that affect the verification (obviously having verified http://www.domain.com wouldn't help).

(A) I don't see why it would affect the verification. Make sure to add the bidirectional annotation to both your sites (mobile and desktop) to help our algorithms understand the relationship between your desktop and mobile pages.

Forum discussion at Google Webmaster Help.

Previous story: Google To Shabbat Observer Webmasters: GoogleBot Is Jewish Also... Comments:olaj

11/25/2013 05:41 pm

I posted a related question just some days ago. I do not see any data whatsoever on my "m."-domain. Not sure but would really appreciate an answer. Maybe i have set it up wrong somewhere.https://productforums.google.com/forum/#!msg/webmasters/DKxPP5FnMjg/--1YKITYj1QJ

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Google Animated Bus Stand Ads

of a new ad he spotted on a bus stand in London. As you can see, the ad cycles through a set of mobile searches, as if it is a big smartphone. Here are some of the slides of the ad.

I slowed it down a bit from the auto-awesome photo on Google

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Internet Marketing Black friday Deals via @LinkAssistant



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Bloggers Alert: The New Back Linking Scam To Avoid



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How Paid Search Can Aid Your SEO Efforts



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Search In Pics: Duck Duck Go Flags, GoTo.com Swag & Google’s Winter Wonderlab



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Google Shopping Adds New Consumer Features Ahead Of The Holidays



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SearchCap: The Day In Search, November 22, 2013



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Ask.com Posts Most Popular Questions Of 2013 Without Waiting To See What Gets Asked In Dec.



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Daily Search Forum Recap: November 22, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Video Recap of Weekly Search Buzz :: November 22, 2013
This week we have seen a lot of instability in the Google search results, but I am not sure if there is a Google update going on or not. Same with last Friday...Google's Search Results Rocky This Week...
This week has been a mess for Google's search results, despite Google denying anything is going on to me.There were some tools that sparked up on November 14th that I didn't see from the webmaster chatter...Google Not Indexing Your Home Page? Remove The NoIndex Tag.
One of the most basic reasons Google or any search engine won't index and rank a web page is because you won't allow them to. Either the spiders cannot access the site due to technical issues or you are explicitly instructing them to not enter your site with a noindex tag...Matt Cutts Asking For Google Webmaster Tools Feedback
This is your opportunity to give Google your two-cents on the features and issues you have with Google Webmaster Tools.I blew up about it the other day where I asked in a nice way for Google to add a feature named automated actions to Google Webmaster Tools...Google Shopping Adds Shortlists, 360

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Friday, 22 November 2013

What Is Google Hummingbird?



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How To Get Free SEO Help For Your Small Business

I don’t usually recommend free SEO services. I am a firm believer that “you pay for what you get”. But you might be a small business owner that has a few questions about SEO, and doesn’t want to invest in professional SEO consulting just yet. If that’s the case, I can completely understand. And its just your luck because I am going to tell you how you can get free...

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Testing, Testing, Testing: A Recap Of Google’s Latest Search Tests



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Will Big Retail Rule Paid Search On Black Friday, Cyber Monday Again This Year?



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Google Seeking Feature Requests For Webmaster Tools



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SMX West 2014 Registration Open – Best Rates Available Now, Save $300



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SPONSOR MESSAGE: SEO Opportunities from Hispanic Searches



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Bing Integrates TripAdvisor Tools, Content Into Search Results



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SearchCap: The Day In Search, November 21, 2013



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Hummingbird In The Trenches: A Canary In The Coal Mine



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2014 SEO Roadmap: Adopting Semantic Markup



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Doctor Who Gets A Google Logo & Video Game For Its 50th Birthday



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Google's Search Results Rocky This Week...

This week has been a mess for Google's search results, despite Google denying anything is going on to me.

There were some tools that sparked up on November 14th that I didn't see from the webmaster chatter.

This whole week, I've been seeing a lot of sporadic complaints in both WebmasterWorld and Google Webmaster Help forums. Typically, these sporadic reports, at least I think, mean Google targeted a link network and some sites were majorly impacted by it. It also may be a weird Google bug. But not necessarily a Google update. Of course, it could be that Panda was updated, which Google stopped confirming.

It is hard to tell.

The tools are all lighting up over the past few days. Moz has warmer than normal temperature the past couple days, SERPs.com has higher volatility numbers than normal, SERP Metrics shows higher flux than normal and Algoroo is in the red the past couple days. Something seems to be up.

Is it a major algorithm update - I don't think so. If I had to guess, maybe Panda was rerun or maybe Google squashed some sort of link network.

I am honestly not sure but Google is indeed a bit rocky the past few days.

Forum discussion at WebmasterWorld and Google Webmaster Help.

Previous story: Google Not Indexing Your Home Page? Remove The NoIndex Tag. Comments:Gregory Smith

11/22/2013 02:14 pm

well? Any findings?

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Wednesday, 20 November 2013

Should Subject Experience Optimization Be The New Definition Of SEO?



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B2B Website Pitfalls: What Is It That You Do Again?



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Designing Analytics Dashboards From Google Webmaster Tools Keyword Data



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Google Scholar Library: Add Scholar Search Results To Your Library



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Google Can Tell Us If Our Sites Are Impacted By Panda Or Penguin But They Don't

I spotted a very interested comment by Google's head of search spam, Matt Cutts at Hacker News. The obvious comment is that Matt Cutts outs thecupcakeblog.com as being impacted in a negative way by the Panda algorithm.

More shocking to me, based on my conversations with Google search quality people is that Google knows clearly if a site is impacted by an algorithm or not.

In August, Google launched the manual action viewer, mostly to appease webmasters who want to know if their site has a penalty or action. But this only covers manual penalties, issued by Google representatives with the click of a button.

It does not include details if the site was hurt by an algorithm such as Panda or Penguin or others.

I want Google to release an "automated action viewer" to show how much your site is impacted by algorithmic updates. It sounds hard from what I imagined.

I thought that all sites are impacted by all algorithms on some level, but some are more than others. But when it comes to Penguin or Panda, it doesn't appear that it is some, it more appears that it is all or nothing.

By Matt Cutts saying, "looking at the site in question, it has been affected by Google's Panda," it makes me scratch my head. Does Google have a backend tool for themselves to see this? If so, can their dumb it down a bit to add to Webmaster Tools?

It pains me to see so many sites struggling to figure out what is hurting their sites in Google when nothing shows up in the manual actions viewer.

Don't get me wrong... Google's transparency over the years has grown tremendously. But this one thing would be gold for most small webmasters who are lost and being told by "SEO experts" or companies things that may not be true. I see so many webmasters chasing their tails - it pains me.

Forum discussion at Hacker News.

Previous story: Here Is Why Google Forced Me To Take Down My Site... Comments:

No comments.

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Healthcare.gov: The $174 Million Website Flop

It pains me to think there are people who design, build, and push out a website like Healthcare.gov that is a national disgrace and were paid well for it. I know firsthand how contractors get away with billing state, local and federal government projects exaggerated fees and yet none of the people I’ve worked with on government sites would have delivered the nightmare that Healthcare.gov is. Troubles with the Back...

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SMBs Spend An Average 46% Of Marketing Budget On ‘Digital’



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A Mature Digital Marketing Industry Provides SEO Opportunity For Small & Ambitious Businesses



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If Link Building Really Is Dead, What Do We Do Now?



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Bing Webmaster Tools Adds Connected Pages Dashboard



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Google Maps Makes Exception & Speeds Up Process To Replace Image Of Shooting Victim



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Bing Previews Its Role In Providing Natural Language Voice Search On Xbox One



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Twitter Improves Search On Mobile Apps By Adding Toggles & Photo Filters



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SearchCap: The Day In Search, November 19, 2013



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Daily Search Forum Recap: November 19, 2013

Prev Story

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Bug? Increase In Webmaster Tools DNS Errors?
Since November 14th, I've been seeing a large uptick in complaints about Google Webmaster Tools reporting DNS issues with sites, leading to Google not being able to index sites fully.There is a thread at WebmasterWorld and dozens at Google Webmaster Help...Google's Matt Cutts: I Don't Add Meta Descriptions To My Site Because...
Last night, I covered at Search Engine Land a video Google's head of search spam, Matt Cutts...Why Did My PageRank Drop? Google: You Are Selling Links!
I always find it interesting when people come into the Google Webmaster Help and complain about issues with Google and it turns out they were obviously doing something against Google's webmaster guidelines...Want To Speak At SMX Israel? Here Is How...
We are now accepting speaker pitches for SMX Israel. To submit a pitch, please first review the agenda in full and then go to our pitch form over here.The rules are simple: Submissions must come directly from the person making the pitch, in their name...New: Google AdWords Video Call Support
In April, Google added the ability to share your screen with a Google AdWords support representation. Now, Google is adding video calls...Glasses Allowed In Passport Photos But Not Google Glass
Ben Thornsberry had to redo his passport photos and took new shots while wearing his Google Glass. When he went to the passport office to redo them, he was sent back to take new photos. The question

Other Great Search Forum Threads:

Having an issue with YouTube on your TV? Report it here., YouTube HelpToday’s a big day for #GoogleShoppingExpress . We are…, Google Shopping Express - Google

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Tuesday, 19 November 2013

Schema.org Guide for Beginners (Everyone Can Understand!) + Schema Cheatsheet

With ever-changing search and social world, it’s hard to keep up. For many people, Schema.org is kind of over the head… Having answered a couple of questions here and there, I decided to put what I know in writing. I hope it will help! What is Schema.org? How do I use Schema.org? (+Download the cheatsheet) Putting Schema.org into the existing web page code What types of “schemas” currently populate Rich Snippets?...

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In Quality Raters’ Handbook, Google Adds Higher Standards For “Your Money Or Your Life” Websites



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How & When You Can Turn SEM From A Checkbox To A Core Business Component



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Google & Microsoft Agree To Block Child Sexual Abuse Material From Search Results



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After Two Years Of Broken Promises, Does Google Need To Explain More To Maintain Trust In Search?



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Google’s Matt Cutts: Don’t Duplicate Your Meta Descriptions



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SearchCap: The Day In Search, November 18, 2013



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Incisive Media To Kill SES Brand, Rename Conference “ClickZ Live”



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Want To Speak At SMX Israel? Here Is How...

We are now accepting speaker pitches for SMX Israel. To submit a pitch, please first review the agenda in full and then go to our pitch form over here.

The rules are simple: Submissions must come directly from the person making the pitch, in their name, with their email address.

We want to know what attendees will come away with when you give your presentation.

Google's John Mueller will be our keynote at the event. You can see the full agenda over here, it is possible it may change slightly before the event.

Again, to speak, submit your pitch over here.

Forum discussion at Google

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Monday, 18 November 2013

Conversion Metrics Now Available In Google AdWords Bid Simulator



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Search In Pics: Yahoo Archery, Google Laser Doors & Google Analytics Scale



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Report: Search Trends Hint At A Holiday Season Filled With Tech Gadget Gifts



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SearchCap: The Day In Search, November 15, 2013



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Daily Search Forum Recap: November 15, 2013

Prev Story

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Did Matt Cutts Just Call Himself A Link Spammer?
Yesterday I reported that Google says using keyword rich user names in comments can be considered spammy and against Google's policies...Video Recap of Weekly Search Buzz :: November 15, 2013
This week in search, Matt Cutts declares war on keyword rich comment names but ignores his use of GoogleGuy back in the day. Google is offering free short site reviews this coming Monday. Yahoo Answers has some issues with their SEO...Google Image Authorship Adds "Page By"
In early October, we reported Google added authorship to image search. We also reported how confusing it was because the authorship was applied to the author of the story on the page but not the author of the image...Is The Tech Support Policy For Google AdWords Unfair?
Google has many policies when it comes to everything, including AdWords. One policy is AdWords User Safety policy...Google AdWords Bid Simulator Gets Estimate Conversion Values
Google quietly announced on Google

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Uncloaking Keyword-Specific Organic Traffic To Your Site In The Not Provided Era



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How To Overcome Your Client’s Expectations Of Impossible Results



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Friday, 15 November 2013

MapQuest Aims For Revival With New Mobile App



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Last Call: Attend SMX Social Media Marketing Conference Next Wednesday in Las Vegas



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Did Matt Cutts Just Call Himself A Link Spammer?

Yesterday I reported that Google says using keyword rich user names in comments can be considered spammy and against Google's policies, potentially being a link scheme. Of course that caused for a lot of comments from the community but is it fair?

Remember GoogleGuy? GoogleGuy was the Googler who spent years helping webmasters under an unknown alias of GoogleGuy. He posted at WebmasterWorld a lot, but also a lot in comments and other areas. Later, we learned GoogleGuy was really Matt Cutts. What happened to GoogleGuy, well, he stop posting years ago.

His last post was in 2008 on this thread and has not posted since. You can see GoogleGuys profile over here.

Note, the name is kind of a keyword rich name for Google, the profile does link to google.com.



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Thursday, 14 November 2013

INTERVIEW: A ‘Look Back’ With Jill Whalen

Several weeks ago, SEO pioneer, Jill Whalen, rocked the industry with the announcement of her retirement from SEO. With 18 years of professional SEO consulting under her belt, Jill has witnessed an ever evolving community turn into a multi-billion dollar industry. Through it all, she remained a staunch critic of manipulative behavior, and championed quality content long before the term “content marketing” even existed. I have always believed that you...

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3 Ways Competitive Analysis Can Help You Boost Rankings & Get Great Content Ideas



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Google Now Adds TV, Movies, News Topics, Blog Posts, Waze Data, In Store Pick Up Reminders & More



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Getting A Better Read On The Value Of Smartphone Paid Search



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Google Quietly Rolls-Out “In-Market Buyers” Targeting To Reach Imminent Purchasers



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Google Claims Government Requests For User Information Have Increased Over 100% Since 2010



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SMX Social Media Marketing Begins Next Wednesday In Las Vegas – Register Now!



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Court Finds Google’s Book Scanning Is Fair Use: Highlights From The Ruling



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SearchCap: The Day In Search, November 14, 2013



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Daily Search Forum Recap: November 14, 2013

Prev Story

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google's Matt Cutts: Using Keyword Rich Words As Your Comment Name Can Be Spam
As someone who manages a content site with comments, there are things that bother me with some comments I get here. I dislike it when I see comments from people but they use their company name and/or keyword rich anchor text...Dislike The Google AdWords Interface? Here Is How To Let Them Know.
Coco from the Google AdWords team posted in the Google AdWords Help forum that Google is looking for honest feedback on their Google AdWords interface.Coco said...Google Now Adds News, Blogs, TV & More
Google quietly announced on the Android Google

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The Art of Fringe Boot Shopping and Search Engine Conversions

Say what you will about Google taking over the world’s information, but I have yet to see it know what I want, even when I give it so many clues. If you know me, you know I’m a fringe fanatic. My worst daily agony is figuring out which fringe boots to wear. Or worse, pack for a conference. I packed five pair of fringe boots for Pubcon Las Vegas, but...

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Google Offering Online Site Reviews This Monday, November 18th



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October Search Market Share: Bing Continues To Grow At Yahoo’s Expense



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New AdWords Editor Version 10.3 Now Available



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Yahoo’s Most Recent Homepage Updates Roll Out In Select European Countries & South Africa



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Holiday PPC Tips From Back-To-School Season: How BookRenter Faced Down Bigger Competitors & Rising CPCs



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Google Updates AdWords Opportunities Tab With New Opportunity Types



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European Publishers File New Antitrust Complaints Over Google News & Images



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SPONSOR MESSAGE: Organic Links from Page One Power – The Link Builders You’ve Been Looking For



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Google’s Matt Cutts: When Commenting On Blog Posts, Try To Use Your Real Name



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SearchCap: The Day In Search, November 13, 2013



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Wanted: Session Ideas For SMX West



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SearchCap: The Day In Search, November 12, 2013



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Daily Search Forum Recap: November 13, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Can't Count Maps Reviews
Spotted via Mike Blumenthal, it seems Google is having a hard time counting the number of reviews on a Google Maps listing.Google Offering Free Online Site Reviews This Monday
John Mueller announced on Google

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Daily Search Forum Recap: November 12, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Disavow Links Communication Confusion
Over a year ago, Google launched their disavow link tool and webmasters and SEOs have been all over it since. But every now and then...Yahoo Answers Has SEO Localization Issues With Google
I always find it interesting to share SEO questions submitted by huge brands and online properties...Google Maps In Store Views Ads


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Tuesday, 12 November 2013

How to Build Links in a Post Penguin World?



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SEO and Usability = Purposeful Website Design

For nearly two decades a disconnect between search engine marketing and user friendly web design created a wedge between two industries that have similar goals. They both want people to come to the websites they work on. Understandably, for the search engine optimization camp, it was enough to keep up with the roller coaster search engine ride to get pages indexed, ranked high, drawing in traffic and be out there...

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Building Links Through Relationships – My #PubCon Presentation

Over the years, the process of link building has become increasingly controversial. The conventional methods of link building are now extinct. Paid links are now so risky that it isn’t worth trying them. Directory links now have no application. Press releases are nofollow… These are no longer viable options for those who would have once used them to build links. Does that mean link building is officially dead? Surprisingly, no…...

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What Everybody Missed About Hummingbird: Social Signals



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Future SEO: Linked Open Data (LOD)



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Yelp: We’re Second Only To Google In Local Data Quality



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Bing’s New Music Video Search Results Page Showcases Popular Videos With Related Artists & Albums Lists



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Bing Homepage Showcases Art Installment Of 2,000 American Flags To Celebrate Veterans Day



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SearchCap: The Day In Search, November 11, 2013



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Down With Toolbar PageRank And Up With… What?



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Link Building At The Speed Of Natural



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Yahoo Search Tests Images On Right Side Of Search Results



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Social Media Marketing Tactics that Work – Next Week in Las Vegas



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Google Disavow Links Communication Confusion

Over a year ago, Google launched their disavow link tool and webmasters and SEOs have been all over it since. But every now and then, confusion arises.

There are two Google Webmaster Help threads that are confused by the messaging they received after they uploaded their disavow file to Google.

One webmaster said right after they submitted the file, Google returned this response:

You successfully uploaded a disavow links file (www.tucsonadventruedogranch.com_google domain and link disavowal file 11022013.txt) containing 135 domains and 1 URLs.

The next day, Google showed this message:

The file containing disavowed links to http://www.tucsonadventuredogranch.com/ has been updated. If this is unexpected, it may have been updated by another site owner. For more information, visit the Disavow links https://www.google.com/webmasters/tools/disavow-links?siteUrl

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Tuesday, 5 November 2013

4 Dodgy Digital Marketing Assistants



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How Will Google Hummingbird Change SEO?



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Time to Outsource Your SEO or Keep It In-House?



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3 Useful Youtube Tools to Play with

YouTube is already a pretty incredible tool. It works as a platform for everything from sharing content to brand marketing, a visual paradise that has taken over the web and become one of the most popular social networks around. More than one billion people visit the site monthly, and most online users watch videos through the site. With visual marketing on the rise, Youtube has become one of the most...

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What Google’s Machine Learning Can’t Know About Us

Google has its eye on the future as being the only destination for getting and delivering information as accurately as possible to whomever wants it, with whatever device they use. Their techniques are invasive, as in collecting personal information on us every time we use one of their products, to creative, as in Google Glass. “Machine learning”, as Matt Cutts calls it, interests me as a human learner. What do...

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SEOs Go Big On Halloween

The SEO community is no stranger to having fun! Which means every holiday is bound to bring new surprises and plenty of laughes. This Halloween was no exception. As we can see below the engines had their own bit of fun with custom home pages and logos, and many SEOs got dressed up as well! The Engines Google has a great little interactive game as their doodle today. Bing has...

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Best Ways to See What’s Trending On Youtube

Checking out what is trending on YouTube is one of the most reliable ways of establishing what content is going to be popular. Most gurus and experienced users of the site will recommend looking at that data before deciding on the next video you will be making – or at least when to release it, as many topics can ebb and flow with regularity, and come in and out of...

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Ingress: Is Google’s AR Game A Stealth Local Data Effort?



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Bing Really Doesn’t Want You To Search Google



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The New Visual Brand Ads: What Google Banners & Bing Hero Ads Mean For Search



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Shakuntala Devi, AKA The “Human Computer,” Honored With Google Logo To Mark Her 84th Birthday



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Nexus 5 First Impressions: A Great, Search-Centric Smartphone



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Google AdWords Yellow “Ad” Icon Spotted On Desktop SERPs In UK



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SearchCap: The Day In Search, November 4, 2013



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Google Helpouts: Help From Experts Backed By Google, Via Video, For A Price



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Get What’s New/What Works at SMX Social Media Marketing – Register Now



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Raymond Loewy, Father Of Industrial Design, Gets Streamlined Google Logo For His 120th Birthday



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Google Local Maps Spam Invades Knowledge Graph

Linda Buquet, a top contributor in the Google Local forums, posted a thread in the Google Webmaster Help forums complaining about a massive spam attack in Google that started working on August 22, 2013.

Linda explained that spammers are injecting fake listings into Google

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Wednesday, 23 October 2013

Are Google’s Panda and Penguin on Your Radar Screen?



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Growing Trend in Internet Marketers Investing in Website Usability Site Reviews

At somewhere around 1:30 am in the Hard Rock Hotel bar on Day Two of the PubCon Vegas conference a man approached me to express his thanks that I was there. Earlier on Tuesday afternoon I gave a talk on website usability and persuasive design techniques. The only conferences I speak at are Internet and search engine marketing conferences because my career began in SEO in the mid-1990. I understand...

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Social Media Plugins: Are They Weighing You Down?



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A Call To The SEO Industry: Stand Together For Useful Reporting



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Schema.org – 7 Things For SEOs To Consider Post Hummingbird



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Google’s Music Knowledge Graph With YouTube, Google Now, New Carousel & More



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New Foursquare Homepage Offers Context, Time-Sensitive Recommendations



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Google Testing Huge Banner Ads For Branded Queries



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Why No PageRank Update? The “Pipeline” Is Broke & Google Isn’t Interested In Fixing It



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Matt Cutts At Pubcon 2013: Moonshots, Machine Learning & The Future Of Google Search



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Yahoo-Microsoft Search Tensions On Public Display In Court Ruling



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SearchCap: The Day In Search, October 23, 2013



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Daily Search Forum Recap: October 23, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google AdWords Ad Rank Adds Third Factor: Ad Extensions
Google announced that AdWords extensions and formats are now going to be part of the overall AdWords ad rank formula going forward...Google's Matt Cutts: That Scraper Isn't Hurting Your Mom's Site
Google's head of search spam, Matt Cutts, responded to a Hacker News thread where Dan Goldin was upset with spammer SEOs when he noticed a site was scraping the content and images off of his mother's site...Western Union Declines 5% Of Google AdSense Payments This Month
One of the payment methods that Google offers their AdSense publishers is via Western Union. Well, this month, about 5% of those payments were accidentally declined...New AdMob Developers Not Linking AdSense Accounts
Google posted a notice in the Google AdSense Help forums that those developers new to AdMob with unapproved AdSense accounts will currently not be able to link the two together...Google Shopping Campaigns
Google announced a new form of Google Product Listing ads management named Google Shopping Campaigns.In short, it is a new campaign type...Google Play Billboard In Time Square
Google Play on Google

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Declassifying Google’s Hummingbird



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My Life So Far: Dropping Out, SEO, Writing and Agencies



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Reputation Management And Customer Service For E-Commerce Jewelry Stores



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Google Logo Doubles As Parachute Game Before Answering The Question: When Was The First Parachute Jump?



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Majestic SEO Launches Search Explorer; SEO Link Tool Through Keyword Search



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5 Ways To Make Your Client Kickoff Meeting A Success



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Google Launches Shopping Campaigns To Ease PLA Management



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The Curious Case Of Bing Search Results In Google Search Results



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The Double Serving Myth: When One Company Monopolizes PPC Ad Results



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SMX Social Media Marketing Conference, Nov. 20-21 in Las Vegas. Register Now!



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Google Changes AdWords Ad Rank Calculation, Now Factors In Ad Extensions And Formats



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SearchCap: The Day In Search, October 22, 2013



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Daily Search Forum Recap: October 22, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google's Matt Cutts: Strong vs. Bold Are Treated The Same For Ranking
Google's Matt Cutts posted a video explaining that the bold and strong HTML tags are treated the same for ranking and SEO purposes...Google Looks Funky On IE11 Windows 8.1
There are dozens of complaints in the Google Web Search Help forums from those running Windows 8.1 and running Internet Explorer 11...Google Shows Site Name Instead Of URL Above Title
Google seems to be testing a new interface for their search results.Instead of showing the URL of the page...Google Reminds You That You Recently Searched For Facts
You know when you search for something in Google and click on a result, then come back later and search again. Sometimes you will see a message...Google Parachute Jump Logo For André-Jacques Garnerin
Today on Google's home pages worldwide is a logo for the first parachute jump that took place 216 years ago today, on October 22, 1797...Official Google Glass Prescription Test
Ivan Yudhi posted a picture of Google's Jenny Murphy wearing official prescription Google Glass...

Other Great Search Forum Threads:

Scheduled Tweets Now Available to Twitter's Ad Products Users, WebmasterWorldKnow when it's time to leave Google AdSense, WebmasterWorldCan Hummingbird Combine With Penguin For Delayed Impact?, HighRankings Forums Previous story: Google's Matt Cutts: Strong vs. Bold Are Treated The Same For Ranking Comments:

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Google’s Matt Cutts: No Reason To Fret Over “strong” & “b” Tags



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Bing Webmaster Tools Adds Smart Search Page Preview Tool



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Daily Search Forum Recap: October 21, 2013

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google AdWords For Videos Gains MCC Reports & Bulk Upload
Google announced quietly on their Google

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Monday, 21 October 2013

New PPC Login Required: Bing Ads Moves To Microsoft Account Logins Starting Today



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Bing Ads Accredited? Get Updated Badges And Certificates



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SearchCap: The Day In Search, October 21, 2013



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Why Account Structure Matters For Every AdWords Account



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Infographic: What Is The Nofollow Tag; When & How To Use It



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Google Tests Replacing URL With Site Name In Search Results; Again



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Russian Search Engine Yandex Gives Mobile App Developers Free Real-Time Analytics Tool



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Proven Paid, Earned & Owned Tactics. Here’s the SMX Social Media Marketing BIG Preview



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Google Logo Celebrates Salsa Singer Celia Cruz



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Google AdWords For Videos Gains MCC Reports & Bulk Upload

channel that they launched some new features for those who manage a lot of video ads within Google AdWords.

The two new features are:

(1) Bulk Upload capability for AdWords For Videos:

Google said:

This feature allows you to download a CSV file, manipulate your campaigns and import the edited campaigns

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Website User Experience Design and Google’s New Hummingbird Algorithm

Google’s new algorithm, Hummingbird, is so named to represent a new “fast and precise” searcher experience. Is it a coincidence that website visitors wish this too in the form of user experience? Google and Bing want to provide a good quality experience for each individual who types words into their search engine. To achieve this they need to know what you want and there’s the rub. We can’t be depended...

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Say Yes To The UX: A Website Reality Show

If website usability site audits were conducted on TV with an audience, host and emotional site owner, I would be famous for breaking bad news and crushing dreams. However, by the end of the show my guests would be gushing and crying tears of joy because my recommendations turned their websites upside down and into money making, traffic busy, socially buzzed brands. First, the Pain The most memorable learning experiences...

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SPONSOR MESSAGE: Webcast-Supercharge Your Organic Marketing



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SearchCap: The Day In Search, October 17, 2013



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Search In Pics: Matt Cutts Screen, Google+ Cop Car & Google Pipes



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SearchCap: The Day In Search, October 18, 2013



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Daily Search Forum Recap: October 18, 2013

Prev Story

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Does Yelp Dominate Google's Local Web Results?
A common issue I see with the Google results are the number of Yelp results a Google search can return for a local type of keyword phrase...Google's Matt Cutts Describes How He Finds Low Quality/Spammy Guest Blogging
Guest blogging has been a large topic over the past couple years in the SEO space.In a recent video by Matt Cutts, Google's head of search spam, Matt answered the question..Asynchronous Google AdSense Code Now Default Option
Around July 2013, Google released support for a BETA version of asynchronous AdSense code.It went over very well, so well that it is now not only out of beta a few months later, it is...Google: Responsive Design Doesn't Give You A Ranking Boost
Google's John Mueller posted in a Stack Exchange thread that responsive design doesn't give you a ranking boost...Google: Stop Using Fake Google

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Sunday, 20 October 2013

Integrating SEO, Social, PR and Content Marketing: Webcast, Tuesday Oct. 22



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Four SEO Nightmares (And How Not To Lose Sleep Over Them)



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Is SEO Copywriting Dead? No, Way!



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What SEO Has Experienced in 2013



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7 Useful Tips To Write Effective Presell Content For Your Affiliate Landing Page



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7 Useful Features Of WordPress Web Design



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5 Secrets to Better SEO for Your Website



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Optimising Your Site by Google’s ‘New’ Rules



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Effective eBook Marketing Campaign Tip



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5 Qualities You Need in Hiring the Right SEO Manager



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What Can Online Retailers Learn About Marketing From Amazon?



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4 Theoretical Ranking Factors Replacing Links

Typically speaking I am not a fan of SEOs theorizing about things, especially ranking factors. However, I have realized over the last few years that if I had theorized a bit more, then maybe I would have predicted some of the changes to SEO happening right now. For example, if you have been paying attention to Google over the last couple of years, you might have come to the same...

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How to: Build Long Lasting Relationships With Influencers On Twitter

Earlier this year, there was an interesting article posted by Neal Schaffer on Maximize Social Business. In it, he talks about the strange connection between brands and influencers, himself included… pointing out the fact that many companies will seek out these influencers for single marketing campaigns, he wondered why they didn’t seek to continue an ongoing relationship with those same people. Didn’t they prove their worth? Wouldn’t it make more...

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5 Myths About Google’s Hummingbird

A little under a month ago Google announced a new “engine” (so to speak) for its search engine. Hummingbird sits at Google’s core and incorporates all of the existing algorithms with new query handling technology that should bring results closer to user intent. To explain the new engine in a very basic context, Hummingbird, uses NLP and semantic search to better understand what a user is looking for. Now of...

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Turn Domain Bias In Search Results To Your Advantage



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Gathering New Keyword Insights In A (Not Provided) World



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9 Tips For Getting Free Clicks Through Google News



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Google Launches Expanded AdWords PLAs On Mobile Devices



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People+, A People Search Directory App, Coming To Google Glass In 2014



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Google Expands International Targeting In AdWords



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